This week on this new episode of Get to the Contest Small Business Podcast, we are glad to have Michelle Aitken, Senior Associate with Aubrey Brown Lawyers. We talked about the importance of a shareholders’ agreement and more. Here are a few takeaways from my chat with Michelle. 1. Spend the money to get the agreement done up front. Businesses with multiple shareholders will be wise to invest on drafting an agreement upfront, while the business is just starting. Having a shar

This week we talk to Perry Henderson, CEO and founder of Missing Links Social Media, where we discuss Facebook advertising, the importance of targeted content, and so much more. Here are some of the key learning from this episode: 1. Learn to target and track your social media advertising activities There are a number of tools that you can purchase and download to help you track your social media activities. This is very important because through this practice, you can measur